Saturday, October 29, 2011

Why videos are a must for successful marketing

Videos posted on the Internet aren't just for your entertainment anymore.  In fact, they've a must for the successful marketing and promotion of businesses worldwide.  The following article listed below tells why.

Click here for the full article, courtesy of Financial Advisor Magazine



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Thursday, October 27, 2011

Coca-Cola changing can colors for Christmas

The Coca-Cola company is changing the color of its cans for the upcoming holiday season.  Click the link to below to find out why.

Click here for the full story, courtesy of Yahoo/Time

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Tuesday, October 25, 2011

The Power of Color In Doing Business Internationally

When dressing professionally, certain colors have different meanings across the globe. Click the link below to find out what those colors mean.

Click here for the full story, courtesy of CompuKol Communications

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Friday, October 21, 2011

NFL dominant force in social media

With the offseason lockout now a distant memory, the National Football League (NFL) has become a dominant force in a fast-growing field of communication: social media.  Read the following article below to find out how they're doing it.

Click here for the full story, courtesy of Mashable

 
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Thursday, October 20, 2011

10 Most Disastrous PR Moves by Companies

Over the years, many companies have made decisions that they would later regret.  Click here for the 10 most disastrous PR moves, courtesy of thestreet.com.


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Monday, October 17, 2011

Freelance writer re-starts newspaper

A former public relations specialist turned freelance writer has restarted a small town newspaper in Washington State after a 20-year absence.  Read on for more about how he did it.

Click here for the full article, courtesy of newsobserver.com.

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Monday, October 10, 2011

ESPN wavers before removing Hank Williams, Jr.

ESPN recently dropped Hank Williams, Jr. from its intros to its Monday Night Football game coverage.  But not before waffling on the matter.  Williams was dropped for making insensitive comments about President Obama.  Click the link below to find out more about the PR fallout from the Williams fiasco.

Click here for the full story, courtesy of PR News Online.

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Thursday, October 6, 2011

Using Twitter to attract journalists

If you're a PR person that wants to attract the attention of journalists, this article is for you.  Click the link below to find out 14 ways to do just that.

Click here for the full article, courtesy of prdaily.com.

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Monday, October 3, 2011

Patch excluded from new hyperlocal network

A new trade group plans to put together a new line of hyperlocal news websites.  But the AOL-backed Patch won't be part of the plans.  Poynter.org has more on why Patch is out.

Click here for the full story, courtesy of Poynter.org

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