Tuesday, December 31, 2013

Top PR, Communications Stories of 2013

2013 is coming to a close!  But we're not leaving it behind without taking a brief look back at some of the biggest stories in public relations and communications from the past 12 months.  So, well...let's take a look back, OK?

Top 10 PR Stories of 2013 (PR Daily) 

Biggest PR Failures of 2013 (Business Insider) 

Top Advertising/PR Stories of 2013 (Minneapolis/St. Paul Business Journal)

Top PR Blunders of 2013 (Forbes)





Decem-Blog-A-Thon: The Top 10 Posts of 2013

Editor's Note: What better to end the inaugural "Decem-Blog-A-Thon", and 2013, with the Top 10 Posts of 2013! The number of views for each post is listed in parentheses after the actual post as of December 31, 2013.  Only posts that were produced between January 1 and December 31, 2013 are eligible for inclusion. So, without further ado, let's get started, starting with No. 10, and counting down to No. 1!


9 (tie).  Worth reading this weekend (August 2--79 views)

9 (tie).  What do you want your personal brand to be about? (July 31--79 views)

8. How to make your content compelling (August 28--80 views) 

6 (tie). How to tap the "Hidden Job Market" (June 30--82 views)

6 (tie).  You're in sales no matter what industry you work in (or hope to work in)--(September 25--82 views)

5. Worth reading this weekend (July 27--84 views)

4. Worth reading this weekend (July 12--87 views)

3. The convergence of journalism and public relations (June 27--94 views)

2. College grad talks about struggles with job hunt (January 13--198 views)

And the No. 1 post on the Communication Careers Corner for 2013 is:

PR specialist among the 15 best jobs for 2013 (January 9--348 votes)

Happy New Year...from the Communication Careers Corner!

 
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Monday, December 30, 2013

Decem-Blog-A-Thon: Communication skills emphasized over major choice

Having good communication skills will be more important in as the economy improves.  That's according to the National Association of Colleges and Employers (NACE).  Find out why college students can a lot of things studying humanities here, courtesy of jobs.aol.com.

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Sunday, December 29, 2013

Decem-Blog-A-Thon: Striking A Balance Between Personal and Promotional on Twitter

How do you strike a balance between being personal and promotional on Twitter?  Realtor.com social media marketing director Audie Chamberlain shows you how here, courtesy of prnewsonline.com.


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Saturday, December 28, 2013

Decem-Blog-A-Thon: Best PR People in the Tech Industry

As 2013 draws to a close, Business Insider takes a look at the 50 best public relations professionals in the technology here.

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Friday, December 27, 2013

Decem-Blog-A-Thon: What The Best Brands Will Do In 2014

Some of the world's most recognizable brands are poised for big things in 2014? Click here for the full story, courtesy of linkedin.com.

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Thursday, December 26, 2013

Decem-Blog-A-Thon: 20 Jobs of the Future

Want to know which jobs could be in demand a decade from now?  CommPro.Biz reveals the "20 Jobs of the Future" here.

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Wednesday, December 25, 2013

Decem-Blog-A-Thon: Newspapers sharing front pages more often

While newspapers continue their struggle to stay relevant in this digital/mobile age, one trend appears to be emerging: the sharing of front pages. Click here for the full story, courtesy of Poynter.Org.

Merry Christmas from the Communication Careers Corner! 

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Tuesday, December 24, 2013

Decem-Blog-A-Thon: How To Grow Your Network in 2014

The end of 2013 is less than a week away. Deidre Breakenridge shows you why it's important to "Grow Your Network in 2014." She shows you how here, at deidrebreakenridge.com.

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Monday, December 23, 2013

Decem-Blog-A-Thon: The Accidental Journalist

How does someone become an "accidental journalist"?  Julie Segovia answers that question here, courtesy of inkdcontent.com.

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Saturday, December 21, 2013

Decem-Blog-A-Thon: Is Podcasting The New Video?

A digital medium that has normally been audio-based could be considered the new video as 2013 winds down, and 2014 winds up.  Find out what's behind this latest phenomenon by clicking here, courtesy of business2community.com.

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Friday, December 20, 2013

Decem-Blog-A-Thon: Top 10 Social Media Wins of 2013

Here's a Top 10 to end, well, all Top 10's the end a year: the Top 10 Social Media Wins of 2013.

Click here for the full article, courtesy of MediaBistro PR Newser.

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Thursday, December 19, 2013

Decem-Blog-A-Thon: 10 Reasons Visual Content Will Dominate 2014

2014 is coming up fast, and many marketing observers it will be the year for visual content to take over.  Find out why there are 10 Reasons Visual Content Will Dominate 2014 here at business2community.com.

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Wednesday, December 18, 2013

Decem-Blog-A-Thon: Job Interviewing Basics

It's not even Christmas yet, but if you're currently looking for a job, there are 10 tips you must keep in mind when doing so. Click here to read them, courtesy of commpro.biz.

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Tuesday, December 17, 2013

Decem-Blog-A-Thon: 10 Tips For Holiday Networking

Christmas is just around the corner, with a Brand New Year not too far behind.  It's just the right to network, and make new friends.  CommPro.Biz has 10 tips for networking during the holiday season here.

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Monday, December 16, 2013

Decem-Blog-A-Thon: What you should be reading

Here's what communications and public relations professional should be reading within at least the next 24 hours.

Beyonce and Barack: A PR Contrast (CommPro.Biz)

50 Content Marketing Predictions For 2014 (Content Marketing Institute)

What PR might look like in 2023 (PR News)

Social Media Drove Only 1% of Black Friday Online Sales (Mashable)

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Sunday, December 15, 2013

Decem-Blog-A-Thon: Six Top Trends of B2B PR in 2014

What are the six top trends of business-to-business public relations in 2014? FoodBev.com has the answers here.


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Saturday, December 14, 2013

Decem-Blog-A-Thon: The PR Battle Over The Minimum Wage

Believe it or not, there's currently a public relations battle going on over whether or not the raise the minimum wage in the United States.  Forbes has that story here.

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Friday, December 13, 2013

Decem-Blog-A-Thon: The State Of The Digital News Publishing Industry

Here's something good to read this weekend, about where digital news publishing is headed. Click here for the full story, courtesy of mediabistro.com/10000words/.


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Thursday, December 12, 2013

Decem-Blog-A-Thon: Will Just "Any Job" Do?

In a tight job market, most unemployed--or under-employed--people just simply want to get a job, any job.

But according to a recent post in "The Confident Career" blog, just getting "any job" just won't do these days.  Employers are looking for someone who have what it takes to get the job done, not someone who will keep a desk or cubicle warm for eight hours a day, 40 hours a week.

For example, suppose you're looking for someone to keep the carpet in your house clean, what problem are you solving? Easy. Someone who's not only qualified, but also experienced, in providing the necessary materials to clean your carpet, looking its best every time. In other words, you don't want to rely on the services of someone that doesn't know how to do the job right. Right?

The same thing applies to job seekers applying for any job. Did we say "any job" in that last sentence?  Applying for jobs you're not even close to being qualified can actually do you more harm than good.  Again, employers will only hire the most serious job seekers, not someone who wants--or even needs--a job, simply for the sake of wanting a job.

Which leads to the main question. Will just "any job" do? Or the right job?

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Wednesday, December 11, 2013

Decem-Blog-A-Thon: PR Trends For 2014

Click here to find out where public relations is headed going into 2014, courtesy of commpro.biz.

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Tuesday, December 10, 2013

Decem-Blog-A-Thon: What Is Content Marketing?

Glad you asked. The Content Marketing Institute has an excellent answer to that question in "Getting Started" guide by clicking here.

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Monday, December 9, 2013

Decem-Blog-A-Thon: 3 Signs You Should Look For A New Job

An article that's worth reading if you're thinking of looking for another job. Click here to read it, courtesy of careerealism.com.

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Sunday, December 8, 2013

Decem-Blog-A-Thon: Surviving The Holidays

It's the Christmas holiday season, and hiring appears to be slow.  But there's a way you can get through that lull, as comerecommended.com shows by clicking here.

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Saturday, December 7, 2013

Decem-Blog-A-Thon: Finding A Work-Life Balance

How does a business owner balance her work, life, and family?  You're about to find out.  Click here to read the full article, courtesy of soapboxmedia.com.

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Friday, December 6, 2013

Worth reading this weekend

All of that Christmas shopping having you overwhelmed? Well, you're not alone.  Why not take a break from the holiday rush with some good reading this weekend.

Citizen Journalism: How Breaking News Got Broken (CommPro.Biz)

Using LinkedIn and Video To Get Publicity (CommPro.Biz)

10 Content Marketing Statistics Every B2B Marketer Should Know in 2014 (In The Capital)

5 Basic Social Media Tips To Revamp Your Brand (AdRants)


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Thursday, December 5, 2013

Decem-Blog-A-Thon: From homelessness to Hollywood publicist...

Here's a rags-to-riches story you literally have to read in order in believe! Click here to read it, courtesy of ariansimone.com.

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Wednesday, December 4, 2013

Decem-Blog-A-Thon: Statistics and Marketing Strategies for 2014

Are you already looking ahead to 2014 in social media?  Then the following post is for you.  Click here to read it, courtesy of socialmediatoday.com.

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Tuesday, December 3, 2013

Content Marketing and Public Relations: Finally In Unity

Think content marketing and public relations are two separate entities? Think again. The following post will show you why? Click here for the full article, courtesy of enveritasgroup.com.

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Monday, December 2, 2013

Sunday, December 1, 2013

Decem-Blog-A-Thon 2013: The First Post

This is the first post of the 2013 "Decem-Blog-A-Thon", which hopefully will become a yearly feature at the Communication Careers Corner.  There will be at least one post every day, from now until the end of this year (yes, even on Christmas Eve and Christmas Day), on at least one aspect of communications and media heading into 2014.  With that said, here's one article worth reading going into this work week below:

The 10 Best Marketing Communications Companies of 2013 (Courtesy of PRWeb.com) 

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