Worth reading this weekend

We're deep into August, and here are the must-read articles for public relations and communications professionals this weekend:

How not to write a blog post (Ragan's PR Daily)

The worst video media disaster of July (Ragan's PR Daily)

Marketing: A New Career Path for PR and Journalism Professionals (Simply Hired Blog)

Is PR a fallback for j-school grads? (Ragan's PR Daily)

26 Tips to Create a Strong Social Media Strategy (Social Media Examiner)

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