Using Linked In Effectively

By now, most jobseekers know the importance of using social media to get the word out about their job search or business, assuming they want to start their own company.  But Linked In is perhaps the most important, if not the only tool, in building a solid network of contacts.

Following is a short list of how you can use Linked In effectively.

1. Find people to connect with: After signing up or logging in to Linked In, find people in your chosen industry that you want to connect with.  This can be done by either typing in a particular name in the search box, or browsing the "People You May Know" box, usually found in the upper right hand corner.  If you wish to connect with that person, simply click the "Connect" button.  Then, it will ask you how you know that person.  If you don't know them, click "I don't know (insert first name here)."


2. Following companies: Is there a particular company or organization you would like to work for?  If so, you can use Linked In to follow that company on a daily basis if you choose.  To do this, type in the name of the company or organization you want to follow, see how may followers it may have, then click the "Follow Company" button on that page.  Once this is done, you'll be able to follow that company or organization on your main home page.


3. Join groups relevant to your field: Another way you can use Linked In effectively is by joining groups that are relevant to your chosen field or industry. To join a group, click "Find a group", type in the industry you prefer in the "Search" box, then click the search icon button.  Under the "Search Results", there should be a certain amount of groups related to your chosen field in parentheses.  If you're interested in joining that group, click the name of the group, click the "Join Group" icon, click any other options of your choice, then click either "Join Group", or "Cancel."  After that, it's up to the group moderator to confirm your membership in that group.


These three tips listed above are just several of many that hopefully will help you use Linked In effectively.  Do you have any other tips?  Please comment at http://communication-careers-corner.blogspot.com, send a direct message to Twitter at http://twitter.com/commcareer, or send e-mail to communicationcareers@gmail.com.