Worth reading this weekend

We're rapidly heading into fall (or spring if you're in the Southern Hemisphere).  Here are some must reads for communications and public relations professionals this weekend.

The "Circus" of Fashion Journalism and Niche Media (10,000 Words)

Yah-New! Did Yahoo Hit The Mark With Its Logo Change? (NPR)

Two universities step to the plate on convergence journalism (10,000 Words)

Audience Analysis-Who are trying to reach? (marketing.about.com)

Crisis In Syria: The PR Winners and Loser (commprobiz.com)


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